Once upon a time, a group of famous Korean dermatologists gathered together and decided to develop their own brand and skincare. Skincare that will help to create the perfect skin and get rid of any skin problems. In 2006 they founded the It's Skin brand and its slogan "nanotechnology + perfect skin = undoubtful beauty" which perfectly reflects the brand’s concept and its own unique style.

It’s Skin has its own research laboratory and all products have the highest quality and undergo all the necessarily dermatological tests. The design of products was marked by the prestigious Korean Red Dot Design Award in the nomination "Best Industrial Design".

It's Skin products don’t contain fragrances, artificial dyes, and spirit. Incidentally, the brand It was the first Korean brand to use snail mucin in their skincare, which was later followed by Mizon and other brands.

In addition to the snail mucus, It’s Skin actively uses classical components like hyaluronic acid, collagen, yeast extract, black caviar and unique brand-patented ingredients.

GFbiopolymer (maitake mushroom extract) is a real superhero for skin immunity protection. It has a strong anti-aging effect, prolongs the youthfulness of the skin, and has a regenerating effect. This ingredient also helps to maintain the elasticity of the skin.

PentacareHP is a Botox-like ingredient, which perfectly tightens and smoothes the fading skin, tightens the contours of the face, helps to smooth wrinkles.

Antaractisine is an exclusive ingredient from the Antarctic. It helps dry and dehydrated, damaged skin, protects it from the environment, and also prevents evaporation of moisture from the skin, contributes to the natural production of collagen and elastin by the skin.

It’s Skin has products for absolutely any skin: anti-aging products, moisturizing, sunscreens, nutritious and softening solutions.