The Korean brand Blithe exists since 2012 and has already managed to receive enthusiastic reviews from all over the world. The brand does not use any parabens or other ingredients harmful to the skin. Instead in each bottle you will find natural wonderful extracts! Due to this, Blithe is suitable even for very sensitive skin.

The foundation of the brand was a simple statistical fact that almost 90% of modern women live in urban conditions and consider their skin to be sensitive and reactive. The creators of the brand thought that the harmful urban environment was the main reason for this increased sensitivity. Therefore, all products of Blithe are aimed at neutralizing the influence of this environmental factors and prevention of aging, as a consequence of this impact. The motto of Blithe is "anti-pollution & anti-aging for any skin".

There are only five types of products of the brand so far. The first and the most successful one is the so-called splash mask, used in the shower or added to the water for rinsing the face. It is a kind of soft acidic tonic, saturated with botanical solutions and working at once (time of exposure in the shower is only 15 seconds!). These masks make the skin softer, smoother, lighter and prepared for further care. There are only three of them right now: brightening with yellow citrus, soothing and tightening pores with green tea, anti-aging and revitalizing with violet berries. The second product are essences, which are also three: brightening and revitalizing with extracts of 9 kinds of seeds, moisturizing and energetic with extracts of 5 roots and anti-aging nutritional with extracts of 8 beans. The third type of products are creams with a very unusual "pudding" consistency: calming, cooling cream-serum (it is also suitable for oily skin) containing 63% of Ice Plant extract, moisturizing with wild mountain yam (68.5%) and anti-aging, firming the skin with mushroom extract chaga (60%). Finally, Blithe has also produced 2 types of sheet masks: clarifying-bleaching with an extract of sea cucumber and deep-moisturizing with an extract of Abalone mollusc. And the newest product, produced mainly for the western audience, - micellar water with pink Himalayan salt (44%) and antioxidant extracts of berries.